Morgan Taylor serves as the Vice President of Business Operations for the New York Liberty and the Long Island Nets, the NBA G League affiliate of the Brooklyn Nets, where she oversees event operations, merchandise and leads on ticket marketing initiatives.
She works closely with the CEO and the full executive team to execute strategic planning, increase fan base and generate sales.
With a passion for the fan experience and revenue generation, Taylor started her career with the MLS in their Digital Properties department gaining a keen focus on providing digital value to sponsors.
From there she spent five seasons with the New York Liberty at Madison Square Garden, where she led the WNBA in top ticket sales revenue for 2015 and 2016 season and provided top-tier service to all season ticket holders to help maintain and grow the fan base.
Taylor moved on to work with the Washington Football Team as Manager of Business Operations and the Las Vegas Aces; selling over $600k in ticket revenue and managing their season ticket holder base for their inaugural season.
She attended George Washington University where she served as Head Equipment Manager for the Women’s Basketball Team, graduating in 2012 with a Bachelor of Business Administration in Finance.
She went on to complete the Sports Certificate program at New York University in 2013.
A native New Yorker – Taylor resides in Long Island with her son, Devin.
What has enabled you to be successful?
“My success is a testament to the strength of my support system—family and mentors who provide unwavering encouragement and guidance. Consistent self-reflection keeps me focused on goals, guiding my journey with purpose. Active networking with peers has broadened my perspectives, fostering collaborations and opening doors to diverse opportunities. These three pillars—support, reflection, and networking—have been integral to my achievements.”
